That’s the increase in market penetration we achieved for a leading agency platform.
We worked with our long term partner to generate a substantial increase in product market penetration that led form a 3 state presence to an incredible 48 state presence.
- Increased market penetration by 1500% over an eight month period.
Our work encompasses:
- Lead generation – With a multi-pronged approach to fill & nurture top of the funnel and middle of the funnel prospects and a full nurturing cycle.
- Email marketing – Re-design of current email marketing pieces as well as establishing a consistent marketing/newsletter schedule.
- Complete on-boarding process – We developed a complete multi-step on-boarding process to bring new sign-ups from “acquisition” to “activation” status within the platform.
- Advertising – Both online and off.
- In application cross marketing – We completely re-worked the process in which our partner marketed to their existing clients with a significant increase in multi-product adoption.
- Multi- channel digital marketing – Influencing all digital touchpoints for an integrated, cohesive approach.
- Analytics – Used not only for prospect marketing, but also for relationship building and forward thinking business objectives.